[PDF / Epub] ⚣ Hijacking the Runway ✈ Teri Agins – Thegreatwallonline.us

Hijacking the Runway A Fascinating Chronicle Of How Celebrity Has Inundated The World Of Fashion, Realigning The Forces That Drive Both The Styles We Covet And The Bottom Lines Of The Biggest Names In Luxury Apparel From Coco Chanel S Iconic Tweed Suits To The Miniskirt S Surprising Comeback In The Late 1980s, Fashion Houses Reigned For Decades As The Arbiters Of Style And Dictators Of Trends Hollywood Stars Have Always Furthered Fashion S Cause Of Seducing The Masses Into Buying Designers Clothes, Acting As Living Billboards Now, Forced By The Explosion Of Social Media And The Accelerating Worship Of Fame, Red Carpet Celebrities Are No Longer Content To Just Advertise And Are Putting Their Names On Labels That Reflect The Image They Or Their Stylists Created Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, And A Host Of Pop, Sports, And Reality Show Stars Of The Moment Are Leveraging The Power Of Their Celebrity To Become The Face Of Their Own Fashion Brands, Embracing Lucrative Contracts That Keep Their Images On Our Screens And Their Hands On The Wheel Of A Multi Billion Dollar Industry And A Few Celebrities Like The Olsen Twins And Victoria Beckham Have Gone All The Way And Reinvented Themselves As Bonafide Designers Not All Celebrities Succeed, But In An Ever Crowded And Clamorous Marketplace, It S Increasingly Unlikely That Any Fashion Brand Will Succeed Without Celebrity Involvement Even If Designers, Like Michael Kors, Have To Become Celebrities Themselves Agins Charts This Strange New Terrain With Wit And Insight And An Insider S Access To The Fascinating Struggles Of The Bold Type Names And Their Jealousies, Insecurities, And Triumphs Everyone From Industry Insiders To Fans Of Project Runway And America S Next Top Model Will Want To Read Agins S Take On The Glitter And Stardust Transforming The Fashion Industry, And Where It Is Likely To Take Us Next.

[PDF / Epub] ⚣ Hijacking the Runway  ✈ Teri Agins – Thegreatwallonline.us
  • Hardcover
  • 288 pages
  • Hijacking the Runway
  • Teri Agins
  • 11 November 2018
  • 1592408141

10 thoughts on “Hijacking the Runway


  1. says:

    I was looking for something fun and out of my genre and I found it in spades with this book Hijacking the Runway is all about the impact celebrities are having on the fashion industry and the design community The author, Teri Agins, writes about the fashion industry for the Wall Street Journal and has a front row seat to the changing dynamics within fashion Agins is a great writer She writes with snap, she clearly has a quick wit and she has all sorts of great details and information from he I was looking for something fun and out of my genre and I found it in spades with this book Hijacking the Runway is all about the impact celebrities are having on the fashion industry and the design community The author, Teri Agins, writes about the fashion industry for the Wall Street Journal and has a front row seat to the changing dynamics within fashion Agins is a great writer She writes with snap, she clearly has a quick wit and she has all sorts of great details and information from her perch within fashion I particularly liked the way this book is structured, starting off with some historical context between fashion houses and famous people, namely the wives and lovers of kings and other aristocrats and that soon trickles down to the famous people we know and love celebrities and socialites Each chapter focuses on a different celebrity like Jessica Simpson, Sarah Jessica Parker, Jennifer Lopez, etc while other chapters ...


  2. says:

    A good read overall, but completely worth it for Ralph Rucci s version of Kanye s first fashion collection.


  3. says:

    The subject is fascinating, but Agins s non neutral writing made it difficult to enjoy the book.


  4. says:

    I was very interested in reading this book, but had a hard time getting through it The book is generally organized chronologically, but there wasn t much flow to it beyond the passage of time All in all, a bit of a slog to finish.


  5. says:

    I learned very much from this book I learned very much from this book


  6. says:

    An interesting book, discussing how celebrity has been taking over fashion The author also suggests that social media is making it easier for many new, trained designers to go out on their own, rather than the usual method of serving an apprenticeship at a known design house.I have long suspected that most celebrity brands are banking on the name of the celebrity only, without actual knowledge, expertise, or even involvement on their part, and Agins points out that this is largely the case T An interesting book, discussing how celebrity has been taking over fashion The author also suggests that social media is making it easier for many new, trained designers to go out on their own, rather than the usual method of serving an apprenticeship at a known design house.I have long suspected that most celebrity brands are banking on the name of the celebrity only, without actual knowledge, expertise, or even involvement on their part, and Agins points out that this is largely the case Though some celebrities were actively involved in creating fragrances, few are involved once things launch, and even fewer understand or have background in the garment business Using actual examples, from Jessica Simpson, all the way to Donald Trump, we learn how thes...


  7. says:

    This was a surprising book I m interested in marketing, so the celebrity fashion connection always grabs my attention But I thought this book would be muchsuperficial that it is, quite the opposite It is very detailed and really gives an insider perspective of how things work, why it happens that way and how opinions differ between major players in the fashion business There s also a lot of historical context which I appreciated This is muchthan just about how celebs are gaining This was a surprising book I m interested in marketing, so the celebrity fashion connection always grabs my attention But I thought this book would be muchsuperficial that it is, quite the opposite It is very detailed and really gives an insider perspective of how things work, why it happens that way and how opinions differ between major players in the fashion business There s also a lot of historical context which I appreciated This is muchthan just about how celebs are ga...


  8. says:

    Soapy and fun If you love fashion, you have to read this book It s a dishy account of what happens behind the scenes of all those celebrity fashion endorsements We all knew that most of them weren t doing their own work, but I enjo...


  9. says:

    A great read for the fashion and celebrity interested, Hijacking the Runway gives a great look at how different major celebrity lines flourished or flopped Each chapter reads almost independent of the previous like a series of essays all linked to co...


  10. says:

    This books gives you the scoop on the celebrities who are fashion designers, designers who are celebrities, and, mostly, celebrities who want you to think they are designers If you are interested in fashion, celebrities, or merchandising, this book is a must read.

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